Mailchimp integration

All-in-One integrated marketing platform for managing audiences, sending campaigns, tracking engagement, and automating lifecycle communications. Use Mailchimp from Zoft voice agents, chat agents, workflows and AI employees.

Sign in with OAuth
14 actions
9 triggers

Get early access Talk to sales

Starts withNew Order
ZoftAgent or workflow decides what happens next
Then in MailchimpCreate Audience
AndCreate Campaign

Illustrative flow built from Mailchimp’s real triggers and actions.

Zoft + Mailchimp

What Zoft can do with Mailchimp.

01Voice agentsA phone agent can use Mailchimp actions such as Create Audience and Create Campaign during the call, then hand off to a person when it should.
02Chat agentsThe same agent on web chat, WhatsApp or SMS can look up and update Mailchimp while it talks to the customer.
03WorkflowsStart a workflow when “New Order” happens in Mailchimp, or use Mailchimp as any step on the canvas.
04AI employeesAn AI employee can find and use Mailchimp actions on its own, and ask for your approval before it sends or changes anything important.

Actions 14

Things Zoft can do in Mailchimp.

Find TagSearch for tags on a list by name
Find CampaignSearch all campaigns for the specified query terms
Find CustomerFind a customer by email address in a store
Create AudienceCreate a new audience (list) in your Mailchimp account
Create CampaignCreate a new Mailchimp campaign
Find SubscriberSearch for subscribers across all lists or within a specific list. This action provides comprehensive subscriber information including merge fields, interests, and activity data.
Unsubscribe EmailUnsubscribe an email address from an audience
Add or Update SubscriberAdd a new subscriber to an audience or update existing subscriber
Archive SubscriberArchive an existing audience member
Get Campaign ReportGet comprehensive report details for a specific sent campaign including opens, clicks, bounces, and performance metrics

Show all 14

Add Subscriber to TagAdd a subscriber to a specific tag in your Mailchimp audience.
Update Member in an Audience (List)Update a member in an existing Mailchimp audience (list)
Add Note to SubscriberAdd a note to a subscriber in your Mailchimp audience.
Remove Subscriber from TagRemove a subscriber from a specific tag in your Mailchimp audience.

Triggers 9

Events in Mailchimp that can start a workflow.

New OrderFires when a new order is created in the connected store
Member Subscribed to AudienceFires when a new subscriber joins your Mailchimp audience. This trigger captures new subscriptions, opt-ins, and audience growth events with comprehensive subscriber information.
Member Unsubscribed from AudienceFires when a subscriber unsubscribes from your Mailchimp audience. This trigger captures unsubscribe events, opt-outs, and audience churn with comprehensive subscriber information for retention analysis.
Email OpenedFires when a recipient opens a an email in a specific campaign
Link ClickedFires when a recipient clicks a specified link in a campaign
New CampaignFires when a new campaign is created or sent
New CustomerFires when a new customer is added to a connected store
Subscriber UpdatedFires when a subscriber profile is updated, including changes to merge fields, interests, or contact information. This trigger captures profile updates, new subscriptions, and subscriber modifications.
New Segment Tag SubscriberFires when a subscriber joins a specific segment or tag

Setup

Connect Mailchimp in three steps.

01ConnectChoose Mailchimp in Connections and approve access in the Mailchimp sign-in window. Zoft never sees your password.
02Put it to workAdd Mailchimp as a workflow step, or let a voice agent, chat agent or AI employee use it as a tool.
03Review every runAdd approvals where you want a person in the loop. Every run leaves a record you can check.

See all in Marketing

FAQ

Mailchimp on Zoft, answered.

What can Zoft do with Mailchimp?

Zoft supports 14 actions and 9 triggers for Mailchimp. You can use them as workflow steps, and voice agents, chat agents and AI employees can call them as tools.

How do I connect Mailchimp to Zoft?

Choose Mailchimp in Connections and approve access in the Mailchimp sign-in window. Zoft never sees your password.

Can a voice agent or chat agent use Mailchimp?

Yes. Once Mailchimp is connected, a voice agent or chat agent can use its actions during a conversation. Permissions control which actions each agent can use.

Can an AI employee work in Mailchimp without supervision?

Only as far as you allow. AI employees ask for approval before sensitive steps, and every run leaves a record you can review.

Put Mailchimp to work in your operation.